Introduction
Launching a new product in the eco-friendly laundry market can be challenging, but with the right partner, it’s entirely achievable. In this case study, we showcase how we helped a U.S.-based eco brand successfully bring their laundry sheet line from concept to market.
Step 1: Concept & Formula Development
Our collaboration started with understanding the brand’s vision and sustainability goals. We focused on creating a gentle, effective, and eco-friendly laundry sheet formula suitable for sensitive skin while ensuring optimal cleaning performance. With multiple iterations and testing, we finalized a formula that met both environmental and consumer standards.
Key highlights:
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Plant-based, biodegradable ingredients
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Free from harsh chemicals
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Highly concentrated for compact packaging
Step 2: Packaging Design & Customization
Once the formula was finalized, our design team worked closely with the brand to create packaging that was not only visually appealing but also aligned with sustainability goals. We provided options for recyclable and minimal-waste packaging while ensuring the sheets stayed fresh and protected.
Highlights:
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Custom box and refill pouch design
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Eco-friendly printing and labeling
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Compact packaging for easier shipping
Step 3: Small-Batch Testing & Feedback
Before full-scale production, we produced small batches for testing. This allowed the brand to collect feedback from target consumers and make minor adjustments to ensure optimal product performance and user experience.
Step 4: Mass Production & Delivery
With final approval on formula and packaging, we moved to mass production. Our experienced manufacturing team ensured consistent quality, timely delivery, and strict compliance with U.S. regulations.
Highlights:
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Scalable production for retail and online channels
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On-time delivery to U.S. distribution centers
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Comprehensive quality control at every stage
Step 5: Post-Launch Support
Our support didn’t end at delivery. We provided guidance on storage, shelf life, and marketing content to help the brand achieve a successful launch and ongoing sales growth.
Conclusion
This project demonstrates how a collaborative, end-to-end OEM partnership can turn an eco-friendly product idea into a market-ready laundry sheet line. By combining expert formula development, innovative packaging, and reliable production, we helped our client achieve a successful U.S. launch.
